laurent perrier Website Concept

Laurent Perrier approached us looking for ideas to refresh and revitalise their website, with a more news focussed approach. The real challenge would be finding a way to fit all their archived articles into a new logical structure while allowing flexibility for more updated content in the future.

"A new logical structure while allowing flexibility for more updated content in the future."

We were allowed to experiment with layout ideas and experimental user journeys but kept an eye on the goal of endless content and opportunities to drive the brand forward within the local market. Aiming for absolutely no dead ends in the site map, always leading on to more targeted and bespoke content for the user.

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